What’s in a name? Everything.

 

As someone with a passion for brand, the name of my company meant so much. But I have to say, it was a journey to discover. 

It didn’t come all at once. 

It took time. It took testing. I would say the names out loud… it had to sound right audibly.

It HAD to be a perfect fit.

And most of all, it had to be ME.

So I took a step back and I thought about all the signs and gifts the universe had bestowed upon me in the last few months. And I thought about how hard I’ve fought. I thought about my grandfather, Leo… how he taught me so much as a child. I thought about my newest bundle of joy, Thalia Leona and how she has propelled me. And why I named her Thalia Leona. (Her name means ‘Blooming Lioness’)  I thought about my other 3 children and how I would do anything for them… and my desire to be a fierce working mommy yet also care for my pride. I made a list of traits … who I am. What I stand for. What my company will stand for. 

And then it hit me. 

LaLeona.

Lioness. 

I had that ah-ha moment… I knew it was the PERFECT fit.