NeoCon is just days away. So let’s talk about personal brand. You may be asking… ‘what is personal brand’. Think of it as what people say about you after they meet you. What do you stand for? What would your friends say is most memorable about you? What do you want to be remembered forContinue reading >>
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What’s in a name? Everything.
As someone with a passion for brand, the name of my company meant so much. But I have to say, it was a journey to discover. It didn’t come all at once. It took time. It took testing. I would say the names out loud… it had to sound right audibly. It HAD toContinue reading >>
